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|Job Category :||Entertainment Industry|
|Company Name:||Wantable Inc|
|Position Name:||Social Media Content Creator and Production Specialist|
|Location :||Milwaukee, WI 53204|
|Job Description :||This position has work from home opportunities but there will also be requirements to come to in-person meetings and events at our Headquarters or Fulfillment Center in Milwaukee.
The person in this roles mission is to create and execute content in alignment with our social media strategies and trending campaigns to improve our marketing efforts by increasing Wantable & Wantable’s Private Label brands awareness, acquiring new customers, and driving revenue.
Content is our greatest asset on social media and this role is dedicated to creating that content which is a major asset to our Wantable team. The ideal content creator is both a strong copywriter and content developer, with experience in shooting and editing photography and video content. They must be on top of industry news and social media trends so that they can use that knowledge to influence the content strategy and spark creative direction.
Balance customer insight, channel best practices, and key performance metrics, to drive content development and performance across channels.
Create & execute channel strategies in order to hit monthly KPIs
Develop and write content for Wantable’s social media channels including Instagram, Facebook, TikTok, Twitter, LinkedIn, and any other channels that might come available.
Concept and produce content primarily for @wantables Instagram, Facebook, Pinterest, and TikTok accounts
Concept and produce content for Wantable’s Private Label Brands on Instagram, Facebook, Pinterest, and TikTok accounts that grow awareness and encourage brand loyalty/purchase.
Take winning organic creative and content and partner with digital marketing to integrate into high-performing paid media campaigns.
Stay on the pulse of trends to create entertainment-driven, thumb-stopping branded content across a number of channels including Social Media (Instagram, TikTok, Facebook, Twitter, Strava), Content Hub, and YouTube.
Work cross-functionally (with Content, Creative, Digital Marketing, partnerships team, and more) to execute content across digital touchpoints and combine strategic vision with customer brand experience, content strategy, and tactical planning.
Proactively use your passion for community impact, local knowledge and connections + passion for storytelling, to co-curate beautiful, meaningful content that inspires our current (and prospective) customers to be connected to the Wantable brand.
Collaborate inter-departmentally with the creative and content development team, and influencer marketing team to set high-level monthly content needs and channel direction.
Work autonomously to take initiative to pitch and ideate new content ideas and areas of improvement. Receive constant constructive feedback on content performance, and adapt to these learnings.
What your days will look like:
Create engaging (and on-brand) content for our Wantable and Wantable Private Label Brand social channels by storyboarding and assembling raw footage, inputting sound and graphics to enhance footage, and correcting lighting into long and short-form videos.
Write engaging captions and stories.
Create quick designs and graphics for our digital channels.
Partner regularly with Digital Marketing and Acquisition teams and Creative Team from concept to design.
Support team by executing the marketing calendar for channels such as Instagram, Facebook, TikTok, YouTube, Pinterest, and more.
Attend Wantable and Magic events as well as creative planning & photoshoots and share content with our online community.
Every day work with Acquisition Team and Social Media Marketing Manager to elevate the program by reviewing analytics, funnel analysis, and social program KPIs to optimize, test and iterate.
You’ll get excited about creating something from nothing every day!
Must have a personal social media presence across Instagram, TikTok, and LinkedIn.
Experience working natively within social media platforms to create and post real-time content.
You have experience in marketing, media, art, communication, photography, videography, and/or technology. (Training in multimedia and communications is helpful.)
Show proficiency with branding guidelines and proficiency in editing software Adobe Premiere, After Effects, and/or Final Cut Pro.
Excellent grammar, spelling & proofreading skills.
Regularly contribute ideas/initiatives, demonstrates a desire to push creative and strategy to the next level.
Maintains high standards of efficiency, consistency, accuracy, creativity, and timely delivery of all requests.
Must be highly motivated, work well under pressure, and be able to effectively prioritize multiple assignments.
Ability to work some nights, weekends & holidays as needed.
Ability to go into one of our MKE HQ offices for team meetings, planning sessions and photoshoots.
You’ll be a great fit on the Wantable team if:
You are highly organized and extraordinary with all the details. To-do lists are your BFF.
You’re known for exemplary work ethic, positive attitude, and can-do, self-motivated spirit in a fast-paced environment.
Relationships are your middle name. You are the best in the world at connecting with others and encouraging audience engagement.
Possesses strong individual and team communication skills – effectively communicates out to leadership, teams, and peers to ensure strong dialogue exists throughout the day & keep timelines & expectations on track.
Ability to take and follow instructions while also having an eye for improvement.
You are most comfortable in an entrepreneurial, fast-paced, and changing environment. You thrive on your ability to work quickly and shift gears.
Possesses strong individual and team communication skills with the ability to take direction well.
We’re a fast-moving company, with a vision and roadmap to be a leading next-generation eCommerce company. We are committed to achieving this goal through passion, hustle, hard work, and most importantly through exceptional customer service. The ideal candidate for this role is flexible and agile, resilient, and one who strikes a balance between thoughtfulness and decisiveness but above all else thrives in an ever-changing environment.
How We Work at Wantable…
Care: Make genuine, one-of-a-kind relationships
Communicate: Be real, honest, and uplifting.
Support: Be a coach, team player, problem solver + gamechanger.
Grow: Listen. Learn from data. Be nimble, flex!
Show up: Go above and beyond with products, style, and service.
Create a ripple: Enrich the lives around us.
Wantable team members enjoy free food, coffee, and drink in our HQ’s beautiful new Wantable Cafe. We have a laid-back, casual environment in a state-of-the-art new HQ.
We took the lead in 2020 when the pandemic struck and allowed every employee that could work from home to do exactly that, and now as we get a little closer to normal, we’re allowing our employees to decide for themselves if now is the right time to return to work. Our hybrid work environment will help maintain our flexible, family-friendly, work-life balance.
We offer flexible schedules, paid parental leave (mothers AND fathers), and a private room for nursing mothers.
Even more exciting: paid vacation and six and a half paid holidays per year, plus a 50% discount on all merchandise. You’ll be eligible for the discount on your first day.
Important, but maybe less thrilling: we offer medical (traditional and high deductible), dental, and vision insurance, as well as a 401K (both pre-tax and Roth options). We have ample parking, and if you take the bus we’ll fully reimburse your fare receipts.
We also have seriously fun company events. We like to work hard and play hard.
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